The Home Beauty Standard is all about supporting self-employed and work-from-home beauticians in building confident, successful businesses.

We focus on the business side of beauty—helping you with social media, marketing, client management, and work-life balance through our helpful content, eBooks, and online courses. Our mission is to make running your beauty business feel easier, more organized, and true to you—because success looks different for everyone, and we’re here to help you create your own standard.